FOUNDATIONS (FREE)


This module is part of Football, Culture & Storytelling Foundations — a free course designed to build cultural, narrative, and strategic literacy around football media.

Designed for students, early-career professionals, and creators entering football media and storytelling.

    • How football culture, history, and media intersect

    • Why context matters more than content volume

    • How stories travel differently across regions and platforms

    • Core narrative principles drawn from documentary practice

    • How audiences engage emotionally with football stories